Bill Belichick's Girlfriend Jordon Hudson's Role in UNC CFB Program Detailed in Report
One month after North Carolina head coach Bill Belichick requested members of his staff to include his girlfriend, Jordon Hudson, on any emails being sent to him, details about her role with the football program have come to light.
Citing an open records request, The Athletic's Matt Baker obtained 44 pages emails featuring correspondence from Hudson to members of the Tar Heels' staff.
Baker described most of the emails involving Hudson as "mundane" and her involvement as "minimal," she did write to the school's social media team on Dec. 22 about promoting Bill's son, Steve Belichick, "as his own established, credible entity" before it was announced he was being hired as North Carolina's defensive coordinator.
"Though Steve Belichick is in fact Bill’s son, he should be depicted and represented as his own established, credible entity as opposed to an extension of Bill. It can be easily misinterpreted that Steve is simply benefitting from nepotism but that is not the case. Steve was fortunate to have learned defensive football strategy from the ‘greatest defensive mind’ of all-time. He has earned his position due to his performance and output."
Bill Belichick finalized his coaching staff in March, with Steve listed as defensive coordinator and linebackers coach. Brian Belichick, Bill's youngest son, is coaching the defensive backs and safeties. Baker noted Brian wasn't mentioned in any of the emails.
Hudson also noted in her email that Steve "has the experience of being a COLLEGE defensive coordinator and will bring a plethora of knowledge to the coaching staff" and emphasizing his personal resume would "prevent controversy" and "validate" Bill's decision to hire him.
On March 13, TheAssemblyNC.com's Matt Hartman posted a copy of an email Bill Belichick sent to his staff asking them to include Hudson on any correspondence being sent to him.
Even though Baker wrote Hudson doesn't have a contract or any sort of employment agreement with the university, he did point out there appears to be some sort of professional involvement with Belichick because her "email signature identifies her as the chief operating officer of Belichick Productions."
Hudson is cited as the manager of Trouble Cub Enterprises LLC and other entities that include a "multi-platform media project" (Chapel Bill LLC); production and merchandising group for something called "The All-Belichick Team" (All BB Team LLC); and a video podcast production firm (Coach Show LLC).
CBS Sports' Jonathan Jones reported that North Carolina's football program maintained a desire to do "some sort of all-access, behind-the-scenes series" after a deal with NFL Films for a Hard Knocks series fell apart.
It's unclear if Belichick Productions and/or Trouble Cub Enterprises LLC would have any involvement with the series should it come together.
Belichick is returning to coaching in 2025 at North Carolina after sitting out last season following his departure from the Ne